Listening to investors to boost France’s attractiveness to business

Thanks to its close relationships with international companies, Business France helps to keep government policy up to date by identifying and advocating ways to simplify procedures. Business France also organizes events involving the French President to promote France as an attractive investment destination.

Fast-tracking France’s reform agenda to make it even more attractive to inward investment

France is underpinning its prime position in Europe to attract foreign investment. An ambitious reform agenda is being pursued to improve the regulatory framework and make it even more attractive.

The French government’s ambitions and reform agenda were presented to over a hundred international CEOs at the “Choose France” summit in Versailles on January 22, 2018, attended by the French President.

A detailed, transparent reform agenda

France has a transparent reform agenda, scheduled for implementation throughout the President’s five-year term of office.

Notable ongoing and future reform projects include a new employment policy, a Major Investment Plan, an online consultation on transforming the economy and growing business (PACTE), an overhaul of employment law, talent mobility, professional development, apprenticeships and the pension system, as well as addressing major challenges to ensure food safety and environmental protection.


This transformation, backed by a dedicated fund totaling €700 million over five years, offers a transparent, predictable framework conducive to inward investment.

Identifying and promoting modernization opportunities

Business France works with international investors to identify and promote ways to facilitate access to the French authorities, to make the process for foreign investors ever more streamlined.  Our work focuses particularly on increasingly paperless processes, the creation of dedicated one-stop shops, and smoother, easier-to-use administrative procedures.  

Contact Business France